Cruelty Free beauty

I have lovely wavey, salty, air dried, hair today. I don’t know why I don’t do this more often as it’s zero effort!

I had the best swim this morning. Swipe left to see Ginger and Bird enjoying a dip with me at 7am after a hike along the coast path.

Cruelty free beauty is very important to me. If you’ve ever accidentally got sunscreen in your eyes you will know how painful it is. Can you imagine having lotions and potions put in your eyes deliberately..? I can’t think of a worse torture to inflict on other sentient beings – which we consider our friends.

About 5 years ago I decided to investigate vegan diets which lead me on a path to not only a a pure fruit and veg plant based diet, but a cruelty free lifestyle.

After changing my diet completely, cruelty free beauty was the next step. I wanted to stop being part of the corporate marketing and sales machine, selling products which required pain and suffering to be inflicted on animals. I realised that I had been a lover of pets and not of all animals.

There are now so many cruelty free brands with amazing products which perform the same as high end expensive products.

A diet of fruit, vegetables, nuts, seeds and beans has transformed my health, hair, skin and nails. I have never felt better… and knowing that I no longer cause pain or death to animals in my quest to look a little better is satisfying and good for my soul.

Have you made the switch yet?

T shirt: My own design – buy here:

Makeup : @thrivecausemetics